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The latest thoughts and insights to challenge your thinking and
inspire innovation
CUSTOMER EXPERIENCE
Analysing Customer Retention in a Car Dealership
CUSTOMER EXPERIENCE
The Importance of Customer Retention in the Automotive Industry and How to Improve It.
CUSTOMER EXPERIENCE
Rethinking the Test-Drive Experience
CUSTOMER EXPERIENCE
Is AI set to revolutionise automotive contact centres in 2024?
CUSTOMER EXPERIENCE
Another Car Rental Gone Wrong: A Tale of Warning Lights and Woes.
CUSTOMER EXPERIENCE
Windmills to Agency Model: Don Quixote Rides Again.
DIGITAL TECHNOLOGIES
How Long Will Car Buyers Have to Tolerate Incomparably Poor Digital Experiences?
CUSTOMER EXPERIENCE
The Retail Store Resurgence is here: How close will the automotive industry follow suit?
CUSTOMER EXPERIENCE
Unpacking the BMW Experience: From Anticipation to Enjoyment
CUSTOMER EXPERIENCE
Could The Brilliant Dacia UK's Online 'Guides' Become Victims Of Their Own Success?
CUSTOMER EXPERIENCE
Beyond the Bargain: Elevating the Experience of Buying a Used Car
CUSTOMER EXPERIENCE
Campervan essentials: Navigating the promise vs. reality gap.
CUSTOMER EXPERIENCE
The Agency Model: Restoring dignity in car purchase
CUSTOMER EXPERIENCE
First impressions count: Why OEMs should elevate the car rental experience
RETAILING & MARKETING
The Silent Treatment: A Curious Experience at a VW Dealership
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